Multimedia Content Specialist – Communications Specialist 2

Job Description

**Job Details**
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**Working Title: Multimedia Content Specialist**

**Job Class: Communications Specialist 2**

**Agency: Explore Minnesota**

* **Job ID**: 80183
* **Location**: St. Paul
* **Telework Eligible**: Yes, required to be in the St. Paul Office every Wednesday
* **Full/Part Time**: Full-Time
* **Regular/Temporary**: Unlimited
* **Who May Apply**: Open to all qualified job seekers
* **Date Posted**: 09/19/2024
* **Closing Date**: 10/03/2024
* **Hiring Agency/Seniority Unit**: Explore Minnesota / Explore MN Tourism – MAPE
* **Division/Unit**: Explore Minnesota Tourism / Tourism-Marketing Coordination
* **Work Shift/Work Hours**: Not Applicable Shift
* **Days of Work**: Monday – Friday
* **Travel Required**: Yes, Approx. 20%
* **Salary Range:** $28.82 – $42.31 / hourly; $60,176 – $88,343 / annually
* **Classified Status**: Classified
* **Bargaining Unit/Union**: 214 – MN Assoc of Professional Empl/MAPE
* **FLSA Status**: Nonexempt
* Designated in Connect 700 Program for Applicants with Disabilities: Yes

### **The work you’ll do is more than just a job.**

At the State of Minnesota, employees play a critical role in developing policies, providing essential services, and working to improve the well-being and quality of life for all Minnesotans. The State of Minnesota is committed to equity and inclusion, and invests in employees by providing benefits, support resources, and training and development opportunities.

**Job Summary**
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The Multimedia Content Specialist conceptualizes, develops and edits compelling and on-brand digital content for various applications, with a primary focus on producing and creating professional level video and photo assets, and creating/editing web-ready content to support tourism, livability, and business attraction initiatives on behalf of Explore Minnesota. This position will be responsible for all aspects of video production including pre-production planning, filming, sourcing, coordinating releases and licensure, as well as post-production duties of editing, audio mixing, and color correction. The multimedia content specialist develops content for digital advertising, social media, exploreminnesota.com, live presentations and other applications. This role also is the lead in photography collection, editing, and publishing. The multimedia content specialist will conceptualize, develop and edit compelling and on-brand digital content for various applications, with a primary focus on producing and creating professional level video and photo assets, and creating/editing web-ready content. This position supports all units of Explore Minnesota, including but not limited to campaign marketing, communications and media relations, digital strategy, industry relations, and the Director’s Office. The role reports to the Campaign Marketing Manager and develops content to support annual and seasonal campaigns related to travel as well as business and livability, along with other topics as assigned. This position will be responsible for all aspects of video production including pre-production planning, filming, sourcing, coordinating releases and licensure, as well as post-production duties of editing, audio mixing, and color correction. The multimedia content specialist develops content for digital advertising, social media, exploreminnesota.com, live presentations and other applications. This role also is the lead in photography collection, editing, and publishing. The multimedia content specialist will conceptualize, develop and edit compelling and on-brand digital content for various applications, with a primary focus on producing and creating professional level video and photo assets, and creating/editing web-ready content. This position supports all units of Explore Minnesota, including but not limited to campaign marketing, communications and media relations, digital strategy, industry relations, and the Director’s Office. The role reports to the Campaign Marketing Manager and develops content to support annual and seasonal campaigns related to travel as well as business and livability, along with other topics as assigned.

**Key responsibilities of the position include, but are not limited to:**

* Produce and capture high-quality multimedia content for Explore Minnesota.
* Develop, edit and post-produce content for Explore Minnesota campaign needs, website, social media and other channels as requested.
* Guide video content strategy for Explore Minnesota.
* Lead the management, archiving and maintenance of EMN video and photo library
* Document Explore Minnesota in the community and provide creative assistance for other duties as needed.

**Qualifications**
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### **Minimum Qualifications**

**To be qualified and considered for this position, applicants must meet all of the minimum qualifications listed below. Ensure that your resume/application clearly describes your experience in the areas listed below and indicates the dates that include the month day and year for each job held.**

**Only applicants whose resume/application clearly demonstrate fulfillment of each of these minimum qualifications will be considered for this position.**

**Candidate must provide portfolio and/or links for Explore Minnesota recruiting staff to review in order to be considered. Within your resume or a separate attachment, candidates are required to submit a link or links to their professional work examples available online. To be considered, you must submit at least 4 video samples that demonstrate your experience with filming, editing, and storytelling and at least 4 photos that demonstrate your experience with both portraits and city/landscape imagery. Work must demonstrate a high degree of quality and professionalism to meet minimum requirements.**

* Two (2) years of experience in the photo and video journalism space or extensive experience in multimedia storytelling.
* Experience with video filming and editing software expertise, including Adobe Premiere Pro, Adobe Audition, Pro Tools, Final Cut, Davinci Resolve, or other similar industry-standard software.
* Experience in writing for varied audiences to effectively communicate and verbal communication skills to effectively communicate with customers/stakeholders
* Experience with in-field recording and studio recording with industry-standard equipment (audio consoles, microphones, amps, patch bays / routers, and other related equipment.
* Demonstrated ability to work with individuals and/or groups talent to put them at ease and elicit captivating interviews and images.
* Demonstrated ability to prioritize and organize work and handle multiple projects simultaneously in a fast-paced work environment
* Demonstrated ability to plan and coordinate events related to photography and videography needs.

### **Preferred Qualifications**

* A bachelor’s degree with demonstrated coursework in video journalism or multimedia storytelling
* Knowledge of accessibility requirements is required to ensure content follows best practices for accessibility and complies with applicable accessibility laws.
* Experience adhering to the State of Minnesota’s accessibility policies and standards is desired.
* Ability to collaborate on small and large teams both internally and externally.
* Ability to stay up to date with the latest video production trends and video marketing best practices and be able to share those insights regularly with the team.
* Our employees are dedicated to ensuring cultural responsiveness. Preferred candidates will have a variety of experiences working effectively with others from different backgrounds and cultures

### **Physical Requirements**

* Ability to Communicate effectively with customers/stakeholders
* Ability to travel to varies locations throughout the State of Minnesota

### **Additional Requirements**

This position requires successful completion of the following:

* Resumes of all applicants to this posting will be evaluated against the Minimum Qualifications stated above. If your skills match the required skills for this position, the department may contact you. Employee reference checks will be conducted on all finalists. This may include a review of documentation related to job performance and education. It includes contact with the applicant’s current and/or former employers.
* A Criminal Background Check will be conducted on all finalists for this position. A criminal conviction will not automatically remove you from consideration for employment.
* When the position requires travel and the applicant drives a state owned or leased vehicle, a driver’s license record check will be conducted.
* Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

**Application Details**
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### **How to Apply**

Select “Apply for Job” at the top of this page. If you have questions about applying for jobs, contact the Careers Help Desk at 651-259-3637 or email careers@state.mn.us. For additional information about the application process, go to http://www.mn.gov/careers.

### **Contact**

If you have questions about this position, contact Roxanne Lane at roxanne.lane@state.mn.us .

To receive consideration as a Connect 700 Program applicant, apply online, email the Job ID#, the Working Title and your valid Proof of Eligibility Certificate by the closing date to Roxanne Lane at roxanne.lane@state.mn.us.

### **About Explore Minnesota**

The mission of Explore Minnesota is to support Minnesota’s economy and promote sustainable travel by welcoming all to experience our diverse cultures and destinations through innovative marketing, industry partnerships and unique storytelling

#### **Working together to improve the state we love.**

What do Minnesota’s State employees have in common?

* A sense of purpose in their work
* Connection with their coworkers and communities
* Opportunities for personal and professional growth

#### **Benefits**

As an employee, you’ll have access to one of the most affordable health insurance plans in Minnesota, along with other benefits to help you and your family be well.

#### **Your benefits may include:**

* Paid vacation and sick leave
* 12 paid holidays each year
* Low-cost medical, dental, vision, and prescription drug plans
+ Fertility care, including IVF
+ Diabetes care
+ Dental and orthodontic care for adults and children
* 6 weeks paid leave for parents of newborn or newly adopted children
* Pension plan that provides income when you retire (after working at least three years)
* Employer paid life insurance to provide support for your family in the event of death
* Short-term and long-term disability insurance that can provide income if you are unable to work due to illness or injury
* Tax-free expense accounts for health, dental, and dependent care
* Resources that provide support and promote physical, emotional, social, and financial well-being

#### **Support to help you reach your career goals:**

* Training, classes, and professional development
* Federal Public Service Loan Forgiveness Program (Some positions may qualify for the Public Service Loan Forgiveness Program. For more information, visit the Federal Student Aid website at studentaid.gov)

#### **Employee Assistance Program (EAP) for work/life support:**

* A voluntary confidential program that helps employees and their families with life challenges that may impact overall health, personal well-being, or job performance
* Common sources of stress can be addressed through the EAP: mental health, relationship challenges (personal and work), grief and loss, finances, and legal issues
* Daily Living/Convenience Services: Chore services, home repair, trip planning, child/elder care

**Programs, resources and benefits eligibility varies** based on type of employment, agency, funding availability, union/collective bargaining agreement, location, and length of service with the State of Minnesota.

**EQUAL OPPORTUNITY EMPLOYERS**

Minnesota state agencies are equal opportunity, affirmative action, and veteran-friendly employers. State agencies are committed to creating a workforce that reflects the diversity of the state and strongly encourages persons of color and Indigenous communities, members of the LGBTQIA2S+ community, individuals with disabilities, women, and veterans to apply. The varied experiences and perspectives of employees strengthen the work we do together and our ability to best serve Minnesotans.

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, national origin, sex (including pregnancy, childbirth, and disabilities related to pregnancy or childbirth), gender identity, gender expression, marital status, familial status, age, sexual orientation, status regarding public assistance, disability, veteran status or activity in a local Human Rights Commission or any other characteristic protected by law.

**APPLICANTS WITH DISABILITIES**

Minnesota state agencies make reasonable accommodations to their employees and applicants with disabilities. If you have a disability and need assistance in searching or applying for jobs with the State of Minnesota, call the Careers Help Desk at 651-259-3637 or email careers@state.mn.us and let us know the support you need.