TikTok Livestream Operations Lead

Job Description

Company Introduction:

OOIN Media is a global new media and cross-border e-commerce team, with most of our core members based in New York and a live-streaming hub in the U.S. Our main business covers live streaming and influencer incubation. We promote an efficient, fast-paced remote work style, focusing on results and innovation.

We are currently seeking an experienced TikTok live-streaming operations lead who will be responsible for refining live-streaming strategies and formats based on platform trends, developing and optimizing live-streaming plans, managing content structure, and ensuring maximum live-streaming effectiveness. If you have innovative thinking, strong data analysis skills, and excel at adjusting strategies in a fast-paced environment, we offer a flexible work environment and robust resource support.

Job Responsibilities:

Manage the overall operations of the live-streaming team, with a results-driven focus on optimizing strategies to boost GMV.

* Operations Oversight: Oversee TikTok live-streaming operations, quickly identifying industry trends and updating live-streaming plans.
* Content Optimization: Familiar with live commerce operations, responsible for planning live-streaming flows, creating live scripts, engaging the audience, and increasing traffic and influence.
* Technical Setup: Set up and optimize the live-streaming environment, assist hosts during daily live streams, ensure smooth pacing, and improve audience interaction and conversion rates.
* Market Analysis: Maintain market sensitivity, excel at data analysis and reviews, and proactively adjust strategies to adapt to industry changes.
* Management and Training: Coordinate media department activities, handle recruitment, training, and management of team members, set monthly performance targets, and ensure achievement.
* Trend Analysis: Update live-streaming strategies and formats based on platform trends, develop product selection plans, manage content structure, and enhance live-streaming performance.
* Post-Livestream Analysis: Lead the live-streaming and operations team in targeted reviews, making agile adjustments based on product sales and host style.

Job Requirements:

* Language Skills: Proficiency in English, Mandarin
* Experience: 3-5 years of live-streaming-related experience; TikTok live-streaming experience preferred. Experience with cross-border e-commerce and U.S. Tik Tok live-streaming is a plus.
* Industry Knowledge: In-depth understanding of social media and e-commerce industry in the U.S. Proficiency in English as a working language, with overseas study or work experience preferred.
* Platform Knowledge: Skilled in creating live-streaming promotional plans, increasing traffic, and user engagement.
* Communication and Teamwork: Excellent communication and coordination skills, team management experience, and the ability to efficiently integrate resources to drive live-streaming growth.
* Analytical Skills: Innovative thinker, proficient in data analysis, and able to quickly adjust strategies in a fast-paced environment to maximize live-streaming outcomes.

Benefits:

* Pay: Base salary + high commission + equity
* Sponsorship for OPT, CPT, H1B
* Systematic leadership training